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Financial Relations for ADR Companies
Medium-size companies traded in the United States through American Depository Receipts (ADRs) often find that the cost of retaining one of the large financial relations agencies is prohibitive, but they still need to raise awareness in the investment community and among financial media. BBA Communications can help at fee levels appropriate to a company's market position.We develop tailor-made lists of analysts and portfolio managers, distribute financial news releases, organize investor conference calls in the United States that are often linked to headquarters abroad. We keep the relevant media informed as well. Meeting and interviews with analysts and financial press are arranged for management during their visits.
One of our satisfied clients in this field is an important French corporation. Three years ago a few select financial analysts and portfolio managers followed the company. Today their number in the U.S. has tripled. In a period of one year, the share price increased to a level of 147 compared to a decrease to 51 of the CAC 40 (the French DJ100).